In my last post
I talked about reworking my business to a more custom, and specific business model. Last week I spent most of my time struggling with one question. If I change the type of work I'm going to produce, what else would I need to change? My first thought was... I need to upgrade my camera! That of course set off all kinds of alarms! I currently shoot with a Nikon D3X which is a 24Megapixel camera. It's a great camera and I've used it for most of my work for the last seven (7) years. One of my reasons for not upgrading was that most of the new cameras have less megapixels than what I'm using. Yes, the mirrorless cameras have more megapixels and a higher dynamic range, but for the type of photography I was doing, it wasn't necessary. So like I said, most of my week was spent panicking about how much money I was going to need to upgrade my equipment. I contemplated going mirrorless but then I would run into replacing lenses which would increase my expense. Even if I upgraded within the Nikon family I would still be at a disadvantage with adaptors which would allow me to use my existing glass with the newer camera but I would lose the autofocus functionality. I contemplated selling my old equipment to help fund my upgrade. Even then it would still cost a lot of money to upgrade. So now what?
I was listening to a podcast by Allison Tyler Jones and she also does larger prints for her customers. So I decided to ask her what camera she uses. Her reply made me laugh because it was so simple. She shoots with a Nikon D850, which is a 45megapixel camera (the same as newer mirrorless cameras) that would allow me to produce the larger prints that I want and use my existing lenses. One good thing that came out of this research is that I did find a lot of good and useful information for the new mirrorless cameras. As my business grows I will definitely look to upgrade a some point. For right now i'm fine. I can move on to the rework and continue the process of refining my products and prices. Next, I will look at my pricing and profitability and see what else I can tweak. Question, do any of you shoot Mirrorless ? If so what are the major differences (good or bad) I'm curious to know.